by Liz | Sep 20, 2023 | A.I., Digital Advertising, Google Ads, Google Ads Playbook
Businesses are in a constant battle for the attention of consumers online. Among the myriad advertising platforms available, Google Ads is a premier solution, offering a range of tools and features tailored to businesses of all sizes. Let’s delve deeper into the...
by Liz | Sep 20, 2023 | Digital Advertising, Facebook Ads, Google Ads, Lead Generation
The quest for effective lead generation strategies is relentless for business owners who want to grow their business. Every enterprise, whether a fledgling startup or a well-established conglomerate, grapples with consistently attracting potential customers. Why?...
by Liz | Sep 14, 2023 | Digital Advertising, Google Ads
The Last Click attribution model gives 100% of the credit for a conversion to the last-clicked ad. This is the simplest attribution model to understand and calculate, but it can be misleading. For example, if a customer sees an ad for your product on social media,...
by Liz | Sep 14, 2023 | Digital Advertising, Ellijay, Facebook Ads, Google Ads, Social Media
The charming town of Ellijay lies in the heart of North Georgia, nestled amidst the serene mountain landscapes of the Appalachian Mountains foothills. A hub for local businesses and a tourist destination, Ellijay presents many opportunities for businesses to thrive....
by Liz | Sep 14, 2023 | Digital Advertising, Ellijay, Facebook Ads, Google Ads, Pain Points, Social Media
Ellijay businesses thrive on the local community’s support. Yet, many business owners echo a familiar refrain: “I don’t know how to get more leads.” This pain is not unique to Ellijay; it’s a challenge businesses face everywhere. But what...
by Liz | Aug 30, 2023 | Digital Advertising, Ellijay, Facebook Ads, Google Ads
The town of Ellijay resonates with charm and community spirit. As this quaint mountain haven embraces change and growth, local businesses stand on the precipice of a transformative era. In this blog, we’ll unravel the significance of an advertising agency in...